Our Story

Welcome to Daddy Day Club! We are a brand that was founded with the mission of empowering and encouraging fathers to pursue their passions and ambitions, even after starting a family. Like many new parents, I was worried about balancing work, family, and personal pursuits. But after having my daughter, I realized that parenthood can make us more efficient and focused and that there's no reason to put our dreams on hold.

This realization led to the creation of Daddy Day Club. Our brand is a symbol of determination and resilience, reminding fathers everywhere that they can still achieve their goals and live a fulfilling life while being a great parent. Our apparel is a daily reminder to never give up on your dreams and embrace fatherhood's challenges and joys.

Thank you for choosing Daddy Day Club, and we hope our brand will be a source of inspiration and motivation for you on your journey as a dad.

Audience demographics

Key insights about our community

Geographic split

Canada

89%

United States

11%

Top cities

  • Toronto 13%
  • Calgary 4%
  • Hamilton 4%
  • Mississauga 2%
  • Other 77%

Age distribution

  • 35-44 46%
  • 45-54 23%
  • 55-64 14%
  • Other 17%

Gender split

Male

65%

Female

35%